Words became my first way of translating. Photography came next. Over the years, I realized I'm drawn to retrieving structures that make the vision work. A coaching client once said I "untie the knots while connecting the dots".

I photograph spaces, people, and experiences. I write the words that go with them, from website copy to social media content. I help keep things and people up and running by planning, coordinating, following up, and handling the details. It boils down to giving you room to do what you do best. I'm the yin to your yang, and vice versa.

My work is rooted in nature, stillness, and attention to detail. I'm drawn to people and places where something intentional is being built and have a soft spot for a better collective. I support it from both sides: what is seen and what happens behind it.

Today, my work moves between creating, writing,and organising.

Where the structure
comes from

Before Both Sides, I spent five years as the right hand of an international model management agency, organizing fashion week travel and logistics for models across London, Milan and Paris, and coordinating bookings worldwide. 
Later, I led an ESF-funded project with three mental wellbeing and work-related organizations and a team of ten, actively guiding 100 youngsters toward work and wellbeing. We reached our target and set up a follow-up project with 14 partners, including the City of Antwerp and VDAB. Today, I support business clients of a major Belgian bank with complex technical questions, in three languages.
Since 2021, I run Both Sides, my branding and content studio, with an operating system I built from scratch.

Different worlds, one thread: smooth runnings, so people can focus on what matters and getting the message across.